It’s happening, it’s actually happening!
What are we talking about? Simon Cowell’s “Ultimate DJ” music competition series, of course! The former “American Idol” judge’s long-mooted DJ talent show is finally going into production after a series of mishaps.
One of these mishaps includes a slam by Fatboy Slim who claimed that it was a terrible idea. Fatboy Slim was quoted as saying:
That’s the good thing about dance music; it grows organically through drunk people late at night coming up with stupid ideas. It’s not something that can be scripted or transported into a TV studio.
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Source: illmethodology
Despite Fatboy Slim’s rejection, Cowell teamed up with Yahoo on the project as they will go on hunt for talented contestants. The partnership between the 2 also means that the series will be aired via Yahoo Live.
As Variety reported, the partnership was announced at a digital content and advertising presentation in New York City. Apart from that, Simon also took to his Twitter account to share the good news.
We made an announcement today for a show with Yahoo. The Ultimate DJ. We have partnered with Ultra.
— Simon Cowell (@SimonCowell) April 28, 2015
Known for his role as a longtime judge on “The X Factor” and “American Idol”, Cowell will be the executive producer for the upcoming “Ultimate DJ” series.
Yahoo chief marketing officer Kathy also announced that “Ultimate DJ” will involve a live voting system via Tumblr – presumably in an attempt to control the flow of EDM’s social media-savvy fan-base
She explained:
Ultimate DJ will be very much like the World Cup of EDM- country against country, DJ against DJ, fan-base against fan-base.
The show will be produced by Cowell’s Syco Entertainment together with Ultra Records president Patrick Moxey, Done and Dusted production’s Ian Stewart and the former director of 2015 Pepsi Super Bowl Halftime Show and Academy Awards, Hamish Hamilton.
The winner of “Ultimate DJ” will be win an opportunity to headline a major electronic music festival and a record contract with Ultra Records and Sony Music.
As of now, no further details have been revealed in regards on who will be the guest judges but Cowell did mentioned that the show would be “made with respect” on Twitter.
The show is intended to showcase the incredible talent that electronic music has shown the world. It will be made with respect.
— Simon Cowell (@SimonCowell) April 28, 2015
Source: The Hollywood Reporter, The Verge, FACT magazine / Featured image: Simon Cowell-Facebook