Spotify is no longer just a music service. Spotify is no longer just a music service.. Say hello to the most entertaining Spotify ever.
Because Spotify has evolved into your 24-hour entertainment destination.
With over 25 billion listening hours under the hood since their launch 7 years ago, Spotify has been obsessed with figuring out how to bring music into every part of your life, wherever you are, whatever you’re doing, whatever your mood.
More than ever, users are telling them what they want: the best music to fit your mood and moment mixed with great entertainment throughout your day. As such, Spotify has rolled out a richer mobile music experience built around your day, bringing you the music you love when you need it most. Introducing:
Spotify Running
Every week millions of you lace up and hit the road to Spotify. Music is the perfect running companion but sometimes you need even more motivation to push on. That’s why Spotify Running is all about helping you go the extra mile!
They’ve combined the best music on the planet – recommendations based on your listening history, multiple-genre playlists and original running compositions written by some of the world’s foremost DJs and composers – all tuned to your tempo and seamlessly transitioned to ensure you’ll never miss a beat.
Start running and Spotify will detect your tempo, matching the perfect music in time to your step – making you a harder, better, faster, stronger runner.
And that’s not all: Spotify is teaming up with Nike to bring new music experiences to their audiences around the globe. And later this year, you’ll be able to access the new Spotify Running experience through the Nike+ app. They’re also integrating the RunKeeper app with Spotify Running later this year.
Watch the video:
More Than Music
What’s that? You want a service that will provide you more than just music for your listening pleasure? You got it! For the first time, Spotify is adding video clips and audio shows to the music mix.
This is because they know that there are times in the day you want to switch between music to catch up on the latest news, listen to your favourite podcast or simply watch something fun. And with a stellar range of entertainment to choose from there’s something for everyone. Spotify will suggest video and audio shows for you to watch and learn what you love.
Spotify now comes packed with entertainment, news and clips from the likes of ABC, BBC, Comedy Central, Condé Nast Entertainment, ESPN, Fusion, Maker Studios, NBC, TED and Vice Media, with much more to come.
Their full slate of new partners includes:
- ABC
- Adult Swim
- BBC
- Comedy Central
- E!
- ESPN
- Fusion
- Maker Studios
- MTV
- NBC
- RadioLab
- Slate
- TED
- TWiT
- Vice News
- WNYC
Now, that’s entertainment.
Watch the video:
Spotify Running will start rolling out to iOS smartphone users globally today, with further platform updates to follow. Spotify is now available in 58 markets globally with more than 60 million active users, and over 15 million paying subscribers.
For more information, visit Spotify’s website.